THE MEANING OF OUR PURPLE AND GOLD LOGO

The purple and gold colours on the logo of Commonwealth Business Women Africa (CBW Africa) symbolize the unwavering strength, resilience, and empowerment of women across the African continent.

Purple, the colour of royalty and ambition, embodies the regal presence and unyielding determination of women entrepreneurs within CBW Africa. It signifies the noble leadership, innovative spirit, and creative brilliance that define the women of the network.

Gold, the colour of prosperity and success, radiates the richness of achievements, the brilliance of ideas, and the golden opportunities seized by the women of CBW Africa. It represents the wealth of knowledge, the abundance of skills, and the prestige of leadership that propel women to excel and thrive in the world of business.

Together, the regal purple and radiant gold on the logo of CBW Africa stand as a testament to the indomitable strength, boundless potential, and extraordinary impact of women in business. They symbolize the power, passion, and purpose that drive women entrepreneurs to break barriers, shatter ceilings, and shape a future where their voices are heard, their talents are celebrated, and their contributions are valued.

In the vibrant hues of purple and gold, the women of CBW Africa find unity, inspiration, and empowerment to rise, lead, and conquer new frontiers with courage, grace, and unshakeable resolve. Their strength knows no bounds, their spirit knows no limits, and their influence knows no end. They are the architects of change, the champions of progress, and the embodiment of empowerment in a world where their skills are their strength, their heritage is their bond, and their impact is immeasurable.

As Commonwealth Business Women Africa (CBW Africa), we embody the essence of our tagline: “Our Skill is our Strength, Our Heritage is our Bond.” This powerful statement encapsulates the core values and beliefs that define who we are and guide our actions as women entrepreneurs and leaders in Africa.

Our Skill is our Strength: As women of CBW Africa, we recognize and celebrate the diverse skills, talents, and expertise that each of us brings to the table. Our collective skill set is a source of strength that enables us to innovate, adapt to change, and overcome challenges in the business world. By harnessing our skills and knowledge, we empower ourselves and each other to achieve success, drive growth, and make a positive impact in our communities and beyond.

Our Heritage is our Bond: Our shared heritage, rooted in the rich traditions, cultures, and histories of Africa, forms a powerful bond that unites us as a network of women entrepreneurs. We draw strength from our collective experiences, learnings, and values passed down through generations, shaping our identities and guiding our actions. Our heritage serves as a source of inspiration, resilience, and solidarity, connecting us in a shared commitment to supporting one another, preserving our cultural legacy, and driving sustainable development on the continent.

Together, guided by the principles of “Our Skill is our Strength, Our Heritage is our Bond,” the women of CBW Africa stand united in our mission to empower, inspire, and elevate women in business. We leverage our skills, expertise, and heritage to create opportunities, foster innovation, and build a brighter future for all. Our tagline is not just a statement; it is a reflection of our collective identity, values, and aspirations as women leaders driving positive change in Africa and beyond.